Double Exposure “Ten Percent” (Salsoul Records)

A disco milestone — and a DJ revolution.

Released in 1976, “Ten Percent” by Double Exposure wasn’t just a dance track — it was a turning point in music history. This song became the first commercially released 12-inch remix, remixed by the legendary Walter Gibbons, who stretched the groove, amped up the breaks, and created a version built for the club floor.

The original track already hit hard with its soulful vocals and driving rhythm, but the remix pushed it into underground legend status. DJs finally had space to work, and the extended 12-inch format became the new standard — all starting with this single.

Released on Salsoul Records, “Ten Percent” helped cement the label’s place at the heart of the disco movement. The 12-inch label, now iconic in dance music culture, represents the birth of remix culture and the evolution of the DJ.

This shirt features the authentic Salsoul 12-inch label in all its colorful, original detail — the moment where history turned up the volume.

Celebrate the remix that changed the game. Wear “Ten Percent” and honor the groove that gave DJs the power.

• 100% combed and ring-spun cotton (Heather colors contain polyester)
• Ash color is 99% combed and ring-spun cotton, 1% polyester
• Heather colors are 52% combed and ring-spun cotton, 48% polyester
• Athletic and Black Heather are 90% combed and ring-spun cotton, 10% polyester
• Heather Prism colors are 99% combed and ring-spun cotton, 1% polyester
• Fabric weight: 4.2 oz (142 g/m2)
• Pre-shrunk fabric
• Shoulder-to-shoulder taping
• Side-seamed

Size guide